Quer saber quais são? 🙂
Faça download do passe da ChilliBeans em: Quero um Natal ChilliBeans 2015
para saber mais!
Happy Shopping & Merry Chilli Christmas!
Passworks & Echangeur, a brand new partnership
Passworks is proud to announce a new partnership, this time with Echangeur, a French technological and marketing center for customer relationship management.
L’Echangeur by BNP Paribas Personal Finance focuses on innovative technologies applied to commerce.
The article from the month of October explains the benefits of mobile wallets such as Apple Pay, Android Pay and Samsung Pay versus a retail app.
The agency relates the example of Guess as well as the ease of use of creating mobile marketing campaigns in 5 steps.
For more information, please contact us @ hello@passworks.io.
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Passworks continue d’accroître ses partenariats, cette fois-ci avec Echangeur, centre d’innovation technologique et marketing de BNP Paribas Personal Finance en France.
Echangeur offre à ses clients une gamme de solutions dédiées à la relation client en s’inspirant des meilleures pratiques de la distribution et des nouveaux usages consommateurs.
La lettre du mois d’ Octobre de l’ agence explique les avantages des portefeuilles électroniques Apple Wallet, Android Pay, Samsung Pay, versus une application de marque pour un consommateur.
L’agence reprend notamment l’exemple de la marque Guess qui a utilisé la technologie pour communiquer sur le long terme avec ses clients.
Nous vous laissons profiter de l’article et si vous souhaitez nous contacter, écrivez-nous à hello@passworks.io
Prepare-se para o Inverno com a Paez
Chillibeans new collection – The Beatles
A Chillibeans Portugal tem uma nova coleção limitada: The Beatles!
Faça download do passe no seu telemóvel para saber mais. 🙂
Vodafone can be on your mobile wallet now!
Prepare yourself for the 20th and 21st of November!
Vodafone Falla Club just launched a mobile wallet campaign in Doha, Qatar for the Wild Khaleeji Regional Parkour Tournament event!
Download the pass to know more.
Offer Christmas gift cards in E-Card format this season
Based on several sources, Passworks understands the growing opportunity and demand for retailers and brands to offer Christmas gift cards in E-Cards format this season:
1. According to the Retail Gift Card Association
“Shoppers have targeted the cards to everyone on their lists, and both buying and card redemption are likely to occur across a variety of channels, ranging from the physical to the digital. Awareness of technology as an option, such as mobile wallets, is on the rise.”
2. Other sources such as the National Retail Federation consider that consumers use Mobile Wallets for convenience as they can store cards, coupons and gift cards. For Retailers the bet is completely different when it comes to digital content:
Robert O. Carr, CEO and Chairman of Heartland Payment Systems considers that:
“Mobile Wallets are for Retailers an great opportunity to focus on getting customers into the store, increasing average basket size when in the store and getting customers to come back with loyalty after they make the purchase.”
We hope you enjoyed the content. Have a great week! 🙂
Passworks had a makeover!
Passworks.io is re-making its website in order for become clearer for its customers!
Now it is possible to better understand what we do, how we do it, how the technology works and, more importantly, how you can benefit from us. Feel free to wonder around our Homepage, to know how this service better suits your business and, also, our “How It Works” page to get an overview on both consumer and brand experience.
We are continuously working on improving or services & communication so don’t hesitate to take a look and, if you need anything, contact us! We are happy to help! 🙂
Promoção exclusiva Chillibeans!
Descontos até 50% para quem tiver o passe instalado! Aproveite!! 🙂
Boas compras!
How are you communicating your offers this Christmas?
With Passworks, you can easily communicate into your customers’ smartphones.
Create a digital coupon with your offer and distribute it by Email, SMS, Facebook or printed ads.
Your customer can click on a link or scan a QR code to download the coupon into the smartphone.
This opens a new communication channel for your brand.
Remind your customers about the offer when they are near your store due to the location-based notifications.
And remember, you can send push notifications at any moment and even update the content in real-time after Christmas to communicate Winter Sales!
Passworks Mobile Marketing is ready for iOS 9! Are you?
The new iOS 9 is here and running on your iPhone, bringing impressive new features and refinements at every level. With iOS 9, Passbook has been rebranded as Apple Wallet, bringing the whole mobile wallet concept into your iPhone.
What´s new on Apple Wallet?
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From Passbook to Apple Wallet
The evolution of Passbook to Wallet offers full Apple Pay integration bringing to front and center the idea of a wallet on your phone, allowing iPhones to make secure and effortless payments at contactless points of sale, by combining ground-breaking NFC technology and Touch ID. Currently, Apple Pay is already available in the US and UK.
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Digital Loyalty Cards Integration with Apple Wallet
Passbook already allowed to store your boarding passes, tickets, rewards cards, and more. With Apple Wallet, exists a new intelligence layer, which means that passes and Apple Wallet will better work together to provide users a more convenient system for coupons and digital loyalty cards.
With the help of Apple Wallet, Apple Pay will know exactly what card you need when you are in a store and automatically presents the right option. These new features are already being supported by Dunkin´Donuts, Walgreens Balance Rewards, MyPanera, among others. Soon, you will also be able to use your store credit cards whilst getting all the benefits by using Apple Pay.
This integration between Apple Pay and Wallet creates an opportunity for brands that invest in mobile wallet marketing because these digital coupons, store cards and loyalty cards will become much more relevant. With Passworks, you can easily integrate your loyalty or store cards with Apple Wallet.
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Passes supporting EAN 128 Barcode (1D Barcode)
One of the biggest changes with iOS is that it allows the usage of 1D barcodes with the support of the EAN 128 barcode format. This was one of the retailers’ major requests, due to most of them only having 1D-capable barcode readers, which would imply an investment into 2D-capable barcode readers, if 1D was not supported.
Passworks has already upgraded its platform to allow for the creation of passes that leverage the 1D barcode format. Now, customers can create passes with the EAN 128 barcode for iOS 9 and above users, while choosing a fallback barcode for users with iOS 8 and below, which cannot display 1D barcodes.
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Integration of mobile wallet content with iAD
Another great news for marketers is that Apple Wallet will now allow companies to send mobile wallet content through iAD, Apple’s mobile advertising platform. This new functionality is called Offers.
As mentioned on Apple iAD news, “Offer is a suite of services for marketers who want to develop customized dynamic messages, such as mobile coupons, that consumers can save to Apple Wallet, which is pre-installed in every iPhone”.
Currently, using Passworks platform, marketers can already distribute their mobile wallet content to their target audience through their ad campaign on Facebook or Twitter, via email or messages. With this feature, consumers can easily add their Pass into Apple Wallet by just clicking a button.
Learn more on how you can start using mobile wallets for your business and engage with your consumers in real-time, with location relevant targeting, here.