We are excited to announce that we began supporting the creation of content for Google Pay and also you can share your Mobile Wallet Passes using our new convenient short URL service.
We now support Save to Google Pay
You now can create passes for Google Pay with the same ease that you create them for Apple Wallet, and you automatically can serve your customers using the exact same URL. Tap into millions of iOS and Android users to manage their digital offers.
We understand the importance of a short URL when distributing a Mobile Wallet Pass. Starting today, you can share your passes using our convenient pass.yt short URL service, available for free to all Passworks users.
Learn more and start creating your own mobile wallet marketing campaign with the free Passworks trial.
Passworks Wallet gives to consumers the benefits and the same experience of Apple Wallet, allowing to store digital passes such as mobile coupons, event tickets, loyalty or store cards and boarding passes on Android devices with ease. And it also works offline.
Mobile wallets, such as Apple Wallet, brings great opportunities for brands to engage and communicate with their customers. On top, Apple Wallet (previous named as Passbook) is a native App which means that all consumers with iPhone have it and can automatically receive direct digital content from brands into their mobile phones. For Android users, the experience is not quite the same since Android Pay is not a native App, meaning that consumer with Android smartphones need to install a Mobile Wallet App to have access to the digital content.
“Shoppers have targeted the cards to everyone on their lists, and both buying and card redemption are likely to occur across a variety of channels, ranging from the physical to the digital. Awareness of technology as an option, such as mobile wallets, is on the rise.”
2. Other sources such as the National Retail Federation consider that consumers use Mobile Wallets for convenience as they can store cards, coupons and gift cards. For Retailers the bet is completely different when it comes to digital content:
Robert O. Carr, CEO and Chairman of Heartland Payment Systems considers that:
“Mobile Wallets are for Retailers an great opportunity to focus on getting customers into the store, increasing average basket size when in the store and getting customers to come back with loyalty after they make the purchase.”
We hope you enjoyed the content. Have a great week! 🙂