Tag: Coupons

On-Going Conversation & Customer Engagement

Mobile Wallets allow to start on-going conversations with your customers by managing the wallet pass. With the ability to do real-time pass updates, you can refresh the content of the pass frequently according to your brand strategy, so your customers always have an up-to-date pass and keep it on their mobile device indefinitely.

Paez, an international Argentinian shoes brand, provides exclusive value to their customers through Paez mobile wallet pass.

Paez first mobile wallet pass
Paez first mobile wallet pass

Paez wallet pass is regularly updated to communicate new campaigns and deals, while giving Paez a powerful on-going mobile engagement channel and the ability to amplify an offer when it real counts. In this way, Paez is giving to their customers the opportunity to get the most value of their shopping experience.

All mobile wallet passes from Paez - Passworks

Mobile wallets are proving to be a great tool to improve customer experience and delivering sales growth. Paez is already on-board with happy customer and great results!

SMARTPHONE USERS WANT REAL-TIME PROMOTIONS

Mobile is fast changing the retail landscape, specially when it comes to real-time promotions. Accenture* surveyed more than 10.000 adult smartphones users worldwide, who shopped both in-store and digitally for the past 3 months.

Consumers use their smartphone when shopping and receiving real-time promotions is one of top smartphone retail services they desire.

real-time-promotions

Nearly half of smartphone user worldwide said they can´t wait to receive real-time promotions from retailer on their smartphone device. Also, 42% said they want the ability to credit coupons and discounts automatically.

Despite the majority of the respondents mentioned they want to receive real-time promotions, the fact is that only 7% of worldwide retailers are offer that service to their consumers.

Passworks Push Notification

Retailers understand the benefits of higher mobile engagement and Mobile wallets are one of the methods that retailers can have to give to their customers what they want. With Mobile Wallets, such as Apple Wallet or Android Pay, retailers can send to their customers’ real-time promotions and offers without the need for an App. 

Passworks_Coupon

By taking advantage of the non-payment side of Mobile Wallets, the retailers can create a Perpetual Coupon that once is installed on the smartphone opens a real-time communication channel between the retailer and customer.

  • The Coupon can be updated in real-time with new promotions or offers according to the retailers’ strategy.
  • Directly send a notification to the customer´s lock screen alerting them of the new promotion.
  • Creates geo-fences and/or beacons that tie for a more personalized experience.

* Source: Accenture February 2016 “Retail customers are shouting – Are you adapting?”

The new Passworks platform is here!

At Passworks our customers are always our focus, and as a result, we’ve just released the new version of our platform. Many of you have already experienced the new platform and be sure we appreciated all the feedback received.

Aside of many small improvements, the new platform brings:

  • A cleaner and more intuitive interface to design the passes and roll out the campaigns;
  • New features adding even more value to what our customers are already doing, including CSV file integration, EAN128/GS1 – 1D barcode integration, among other features, and preparation for upcoming releases;
  • New pricing model with monthly and yearly subscriptions in order to give you control over your campaign’s budget and, of course, with everything included (unlimited push notifications, pass updates, etc);
  • Several new functionalities were added to our API: https://api.passworks.io;

The right moment for Mobile Wallets…

New platform_35% New platform_39% New platform_57%

The shift to mobile is definitely happening in 2016! For more information or support to create your mobile coupon campaign contact us.

Have a great week! 🙂

 

*Sources: Forrester’s Consumer Technographics Financial Services Survey; NCH Marketing Services & State of the Mobile Coupon Industry report by Koupon Media

Helipass uses Passworks digital coupons

Thanks to Helipass digital coupons, we had the opportunity to discover Paris and the Château de Versailles from a different perspective, seen from the sky with an amazing Helicopter tour. An unforgettable experience! Helipass, one of Passworks customers, offers the possibility to clients to book online Helicopters tours all across the world. It was a great way to finish 2015!

On the 30th of December, we had the chance to to make the tour with other passengers and a real nice pilot. We were very lucky with the weather since the sky was clear and no wind at all!

On the outward helicopter trip, we enjoy a beautiful view of château de Versailles.  After a 15 minutes flight, we landed at Saint-Cyr l’Ecole where we had the opportunity to have an introduction to the helicopter capabilities and a very nice glass of Champagne to celebrate the end of the year. It was very interesting, as it is not easy to speak with the pilot during the flight, therefore we used this moment to ask questions. On the way back, it was amazing to discover the West Side of Paris from the sky, where I could see the Eiffel Tower, Parc de Princes Stadium or the Invalides.

Helipass operates in various cities in Europe and it is a great gift that you can offer to friends and family!

Helipass uses Passworks digital coupons to communicate their last minute offers. Click and download the pass below on your smartphone to be aware of their latest offers.

https://passworks.io/p/Cjq1aaRxjw

When a helicopter is not full, the company operates special deals and great discounts that you can be aware of with the digital pass. Take advantage of the offers and get on board!

Tapa + Champagne – a digital offer from Veuve Clicquot!

¡Veuve Clicquot te invita a una copa y una tapa con tu acompañante!

¡Descarga el passe digital y aprovecha!

Veuve Clicquot invites you to have a tapa and a glass of champagne with a special someone!
Download the digital offer and enjoy! 

¡Si estás en Barcelona y quieres aprovecharlo, descarga el passe digital en tu smartphone!
Abre el link https://passworks.io/p/ZDw3zj3QTQ en tu móvil o selecciona la imagen para lo descargar:

strip Veuve Clicquot Barcelona - Passworks

¡Si estás en Madrid y quieres aprovecharlo, descarga el passe digital en tu smartphone!
Abre el link https://passworks.io/p/P7p8uLKaLw en tu móvil o selecciona la imagen para lo descargar:

strip-Passworks--Veuve-Clicquot-Madrid

¡Si estás en Tenerife y quieres aprovecharlo, descarga el passe digital en tu smartphone!
Abre el link https://passworks.io/p/GYdN3W_Ing en tu móvil o selecciona la imagen para lo descargar:

strip-Veuve-Clicquot-Tenerife---Passworks

Passworks Wallet: One for all and all-in-one!

Passworks Wallet gives to consumers the benefits and the same experience of Apple Wallet, allowing to store digital passes such as mobile coupons, event tickets, loyalty or store cards and boarding passes on Android devices with ease. And it also works offline.

Mobile wallets, such as Apple Wallet, brings great opportunities for brands to engage and communicate with their customers. On top, Apple Wallet (previous named as Passbook) is a native App which means that all consumers with iPhone have it and can automatically receive direct digital content from brands into their mobile phones. For Android users, the experience is not quite the same since Android Pay is not a native App, meaning that consumer with Android smartphones need to install a Mobile Wallet App to have access to the digital content.

Passworks Wallet
Passworks Wallet — The mobile wallet for Android users

That is why we developed our own wallet for Android:
Passworks Wallet.

For those who want to know more about the App or to create content for mobile wallets, you can always write us! 🙂

O cupão digital da Portugal Wine Room tem promoções exclusivas!

Faça download do cupão digital da Portugal Wine Room no seu smartphone
para ter acesso a promoções exclusivas!

Clique neste link: https://passworks.io/p/Nbv2SYq3PQ
ou na imagem para beneficiar já! 🙂

O Natal está já à porta!! 😉

strip Portugal Wine Room - Passworks

PS: Este é só um dos descontos!! Se instalar o passe no seu telemóvel ficará a par de mais informação!

Aproveite! Boas compras e Boas Festas!

Offer your friends & family a Helipass tour!

Helipass, the french helicopter tours company went mobile and is promoting a considerable discount offer for mobile wallet pass users!

Helipass, la compagnie Française de vente et de réservation en ligne d’activités touristiques hélicoptères est en train de communiquer une offre exceptionnelle à ses clients à travers les portefeuilles électroniques.

strip Helipass - Passworks

Click on the image or here: https://passworks.io/p/Cjq1aaRxjw to download the pass and benefit from the promotion.

Vous pouvez téléchargez le coupon ici: https://passworks.io/p/Cjq1aaRxjw  pour bénéficier de la promotion ou en cliquant sur l’ image.